Tag Archives: WD Purple

WD Purple microSD Cards For 4K Surveillance Revealed!

The new WD Purple microSD cards are purpose-built for the complex and dynamic data demands of modern surveillance cameras and edge systems. Check them out here!


WD Purple microSD Cards For 4K Surveillance

Optimized for 24/7 surveillance video capture, the new WD Purple microSD cards support a continuous surveillance workload. They can capture and preserve video in a variety of high-definition and next-generation formats, including 4K Ultra HD video.

The rugged and humidity-resistant design of the new WD Purple microSD cards enable video capture in a wide range of environmental conditions, including outdoors in snowy winters and indoors in hot and humid factory settings.

Optimized for Evolving Data-Centric Surveillance Demands

Designed to support a wide range of video resolutions and surveillance video recording implementations, additional highlights of the new microSD card include:

  • Robust Endurance for Continuous Recording : Supports up to 1,000 PE Cycles
  • Card Health Status Functionality for Easy Card Maintenance : In compatible cameras, a unique health monitor offers reporting capabilities to provide users and system installers valuable information, including the card’s endurance and capacity status, enabling predictive maintenance and taking the “guess work” out of when to service the card.[adrotate group=”2″]
  • High Performance for Next-Generation Video : Offers speeds of up to 80 MB/s sequential read and 50 MB/s sequential write and supports Speed Class 10 and UHS Speed Class 1.
  • Trusted Video Capture in Wide Range of Climates : Designed for use in temperatures ranging from -25°C to 85°C, it enables reliable video capture indoors and outdoors.
  • High Capacity to Capture and Preserve Video if Connection to Network Connection is Lost : Offered in capacities up to 64GB.



WD Purple microSD Card Price + Availability

The new WD Purple microSD card will be available in Malaysia by end April, at the manufacturer’s suggested retail price (MSRP) of RM 99 for 32GB capacity and RM 159.00 for 64GB capacity. Here are some purchase links for your convenience :

  • 32 GB WD Purple microSD Card (WDD032G1P0A) : $27.88

These microSD cards are available in single and convenient 25-packs for surveillance system installers and integrators.

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How To Choose The Best Drive For Your PC

Western Digital colour-codes their hard disk drives not to make the drives look sexier, or to help sell more hard disk drives. They created the WD drive colours to help users understand the distinct advantages or use of each drive family. In this article, Western Digital will help us show you how to choose the best drive for your PC.


Every Drive Has A Purpose

There is no better person than Albert Chang, Senior Manager of Product Marketing at WD Asia Pacific, to explain why every drive has a purpose. He also points out a key point that users often forget to factor when consumers purchase a drive – the TCO (Total Cost of Ownership).

That’s right. The TCO is often overlooked, because that is ultimately the price you are paying over the lifetime of a drive. So make sure you don’t just buy the cheapest possible drive, because that may result in a high TCO… including the loss of priceless data.


Introducing The Five WD Drive Colours

Here is a quick primer on the five WD drive colours, and how they can help you determine the best drive for your PC.

Now, let’s take a closer look at each WD drive colour, and find out what advantages each drive colour boasts!

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WD Blue For Mainstream PCs

The WD Blue (Price Check) family are focused on offering highly-affordable drives with large storage capacities.

The WD Blue family does not just consist of hard disk drives. Western Digital also offers WD Blue SSHDs (solid state hybrid drives) and WD Blue SSDs (solid state drives).

For more information, you can read these WD Blue articles :


WD Black For High Performance PCs

The WD Black family (Price Check) is targeted at power users and gamers who want the fastest possible hard disk drives for their PCs.

The WD Black drives offer a much higher spindle speed, a very large cache, and a fast processor. For more information, you can read these WD Black articles :


WD Red For NAS Storage

The WD Red (Price Check) family of NAS drives is specifically designed for the “always on” environment of a NAS enclosure. They run cooler and vibrate less, greatly increasing their reliability and lifespan in NAS enclosures.

The WD Red drives are also optimised for NAS usage patterns (80% reads, 20% writes), so you will be able to access your files faster than with a regular hard disk drive.

For more information, you can read these WD Red articles :


WD Purple For Surveillance

WD Purple drives (Price Check) are designed to handle the high-temperature, “always-on” environment of the CCTV and DVR systems. Regular drives will fail quickly under such conditions.

They are also designed to handle multiple video streams without dropped frames, or gaps in recorded footage… and do this 24/7 without rest!

For more information on the WD Purple, and why it is the best drive for surveillance and CCTV systems, please read :


WD Gold For Datacenters

Qualified for nearline storage use in datacenters, datacenter hard disk drives like WD Gold (Price Check) are designed to offer high storage capacities at maximum performance and reliability while operating continuously 24 hours a day in large drive arrays.

So if you want nothing but the best drive to secure your company’s data, there can be no doubt that the WD Gold (Price Check) is the ultimate storage solution.

For more information, you can read these WD Gold articles :


What Is The Best Drive For YOU?

The WD drive colours make it extremely simple for you to choose the best drive for the job.

If you want the best hard disk drive for your gaming PC or laptop, the WD Black drives are your best options.

If you just need to store a large amount of data at very low cost, the WD Blue drives are your best bet.

If you have a NAS enclosure, you will not want to use any other drives but WD Red drives for better performance and reliability.

If you have a CCTV system, you will not want to use any other drives but WD Purple drives for stutter-free recording and a long lifespan.

If you are running a server, you will want the high performance and exceptional reliability of the WD Gold drives.

See? The WD drive colours make it extremely easy for you to find the best drive for the job!

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This post was sponsored by Western Digital.

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10TB WD Purple Helium-Filled Surveillance Drive Launched!

Western Digital Corporation (NASDAQ: WDC), a storage industry leader, today announced the availability of the 10TB WD Purple HDD, the newest member of its high-capacity hard drive line for surveillance applications.

With increased capacity and proven leading-edge technology, the 10TB WD Purple (Lowest Price) HDD is optimized for 24×7 video surveillance systems and up to 64 high-definition (HD) cameras in home and small business security environments.


The 10TB WD Purple

Optimized to withstand the demands of always-on DVR and NVR recording environments, the new 10TB WD Purple (Lowest Price) hard disk drives offer low power consumption, exclusive WD technologies and many advanced performance features including:

  • AllFrame 4K Technology – AllFrame 4K technology enhances ATA streaming support to help reduce video frame loss with proprietary cache policy management technology to improve overall data flow and playback. 10TB WD Purple (Lowest Price) HDDs include exclusive firmware enhancements that help protect against video pixilation and interruptions within a surveillance system.
  • HelioSeal Technology – Enabling higher storage capacity and lower power consumption, the 10TB WD Purple (Lowest Price) HDD uses the third generation of HelioSeal technology, which has been shipping for over three years and on over 12 million drives as of December 2016.
  • Scalable Surveillance Systems – Designed for 24×7 operations with support for multi-bay systems with an annualized workload rating of 180 TB/year and tarnish-resistant components, 10TB WD Purple (Lowest Price) drives are ready for use in demanding high-performance, high-definition small- or large-scale surveillance systems

Don’t forget to read our article on the WD Purple family of drives – Is Your Hard Disk Drive Optimised For CCTV Recording?

Engineered for Compatibility

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Built for easy integration into new or existing video surveillance systems, WD Purple hard drives are designed and tested to surveillance-class standards and are compatible with industry-leading chassis and chip-sets. Without a current industry standard, WD worked closely with surveillance partners to develop a proprietary benchmark to define and demonstrate performance in surveillance systems.


10TB WD Purple Price and Availability

The 10TB WD Purple (Lowest Price) HDDs are shipping now and available in Malaysia. With the new 10TB drive, the WD Purple surveillance-class line is available in capacities ranging from 1TB up to 10TB, all covered by a three-year limited warranty.

The suggested Retail Price (SRP) for the 3.5-inch 10TB WD Purple (WD100PURZ) hard disk drive is RM 2,099 / ~US$ 49910TB WD PurpleGet the lowest Price here!

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Is Your Hard Disk Drive Optimised For CCTV Recording?

Once the fearsome tool of a totalitarian state in George Orwell’s iconic novel – 1984, CCTV surveillance is not only ubiquitous, it is even considered essential. Forget Big Brother. Many modern homes and offices have CCTV systems for safety and security reasons.

The most common video surveillance systems are dedicated CCTV (closed-circuit television) systems. They combine video cameras with a display and a digital video recorder (DVR). Whether they are using good old analog video cameras, or the newer high-definition digital video cameras, all those video streams are written into hard disk drives.


Not Optimised For CCTV Recording

For many years, CCTV systems were built around hard disk drives used by desktop computers. While this worked, it was not an ideal situation because these desktop hard disk drives are :

  • NOT designed to withstand the harsher conditions inside a DVR.
  • NOT engineered to run 24/7 in an always-on condition
  • NOT optimised for the recording of multiple video streams

As a result, these desktop hard disk drives have a tendency to fail earlier. This not only means lost video surveillance footage, it also means a higher cost of ownership because these drives have to be replaced more frequently.

Even when they are working properly, the recorded video streams may suffer from quality problems like dropped frames or whole gaps in the video stream. After all, desktop hard disk drives lack support for ATA streaming that give proper surveillance hard disk drives the ability to record multiple video streams simultaneously.


Surveillance Hard Disk Drives

As we upgrade to high-definition digital video cameras, the quality problems with desktop-grade hard disk drives become more apparent. They drop even more frames because they are unable to keep up with the constant flow of high bit-rate video streams.

This negates the purpose of upgrading to high-definition cameras. What’s the point of recording high-resolution video if it means whole gaps in the video?

To counter that problem, as well as improve reliability in the high-temperature, always-on environment of the DVR, surveillance hard disk drives were developed. What do these drives offer?

  1. The ability to withstand the extreme heat fluctuations and vibration common in DVR enclosures.
  2. The ability to record the incoming video streams 24/7, without rest.
  3. The ability to record multiple video streams without dropped frames, or gaps in recorded footage.


WD Purple Surveillance Hard Disk Drives

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The WD Purple family of surveillance hard disk drives were unveiled in February 2014. Since then, Western Digital has steadily added new models to the family. They now offer WD Purple hard disk drives in capacities from as low as 500 GB all the way to 8 TB.

All WD Purple drives boast these key features :

  • Engineered specifically to handle the workload of always-on, 24/7 surveillance security systems
  • Performance prioritised for write operations to minimise dropped frames.
  • Toughened to withstand the high-temperature and vibration of a DVR
  • WD AllFrame technology improves ATA streaming to reduce frame loss, improve overall video playback and increase the number of drives supported by a single DVR
  • WD IntelliSeek technology keeps power consumption, noise level and vibration low
  • Three year limited warranty for peace of mind

Surveillance hard disk drives like the WD Purple drives are an essential component of the triad of reliable CCTV systems – high-quality cameras, reliable power supply and trustworthy storage. Make sure your CCTV system uses proper surveillance hard disk drives.

WD Purple drives are currently available at all computer retailers nationwide. For more information, check out the official WD Purple product page.

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This post was sponsored by Western Digital.

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How The Right Surveillance Storage Improves The System

When the first event music, “Video Killed the Radio Star” premiered on MTV in 1981, it started a video revolution. A lot has changed since then, but video’s relevance in our culture, has increased, and our lives and security have come to depend on it.

Market research firm IHS estimates that one surveillance camera has been installed for every eight people (about 40M) in the U.S. alone. Stats from 2014 certainly back that up – according to the IHS Video Surveillance Intelligence Service Market Insight report from August 2015, the U.S. was ranked as the second largest market for video surveillance equipment, worth $2.8 billion dollars.

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With our obsession over video and corresponding camera capabilities such as HD and 4K, it’s easy to miss an equally crucial component that can make or break the effectiveness of an entire surveillance system: storage. Unfortunately, many surveillance professionals are using the wrong drive.

Rather than being designed for continuous capture of HD or FHD video from multiple cameras, a drive that is not optimized for surveillance systems can drop frames, or even consume more power, generating more heat to create a major reliability issue. This could drastically reduce the life of a drive, adversely affecting the read and write operations in a surveillance system. These solution may cost the customer less upfront, but eventually could affect your business when performance, reliability and even your reputation.

The right surveillance storage solution offer high performance, efficiency and capacity that has been tested in harsh surveillance environments. But how to tell the difference?


The Good, The Bad and The Ugly: What to Look For In Surveillance Storage

There are several specific things to look for when evaluating whether a drive has been designed with surveillance in mind:

  • Always on: A surveillance system works 24×7. If the storage drive hasn’t been designed for constant, never-ending read/write operations, it won’t be able to keep up.
  • Performance Reliability: Some drives, like WD’s Purple surveillance-class hard drive family, include special technology (called AllFrame in this case) that improves playback performance and works with ATA streaming to reduce errors and frame loss.

  • RAID-enabled: To increase peace-of-mind for your customer, you may also want to look for a drive with RAID or Redundant Array of Inexpensive Disk capabilities. A drive with this capability can use two or more hard disks to create a safety net for failed hardware by ensuring that the image is still being captured even if one drive isn’t working. This lessens interruptions in productivity and decreases the chance of data loss.
  • Low power consumption: While “low power consumption” might not be first on your list of things to look for in a hard drive, the need for always-on capability makes this crucial. Having a drive that calculates the optimum seek speeds won’t generate as much heat, even in passively-cooled storage enclosures, making it more reliable and friendlier to your customer’s wallet.
  • High camera count support: A high number of cameras, an NVR system or a longer retention period will require higher storage use and an even greater need to ensure you have chosen a drive that will meet the customer’s needs. Look for one with up to 6 TB of capacity on a single drive.
  • High system bay count support: The right drive will include hardware vibration sensors to enable higher drive-count systems as well as higher system and hard drive workloads.
  • Extensive compatibility with cameras: Needless to say, the drive you select needs to work with the cameras you are planning to install. One that works with most of the different cameras you could install will make it even easier to keep the right drive on-hand, regardless of your current installation scenario.
  • Rugged exterior: In some cases the drive may need to live, and perform continuously in harsh environments. In this case, you’ll want one with tarnish-resistant PCBA protection.
  • Easily upgradable: In an ideal world, your customer occasionally asks to upgrade or expand their existing surveillance system. A drive that scales with a system when the need to expand arises and makes your job easier.

Considering the importance of storage in surveillance systems, you may also find it helpful to use a capacity calculator to help determine how much storage is needed for the length of time data is to be maintained for a particular surveillance system. Vendors like WD offer calculators and drive selection tools to help find the right drive and capacity that best suits your needs.


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WD HelioSeal Technology Expands Storage Capacity to 8TB

2 March 2016 – Western Digital Corporation today announced the expansion of its award-winning portfolio of performance storage solutions with 8TB capacity drives for NAS, video surveillance and desktop external applications. Increasingly centralized, rich-content, which continues to grow in popularity among enterprises, small business and consumers alike, is driving demand for greater storage capacities.

Launching throughout the first half of 2016, My Cloud personal storage devices (My Cloud, My Cloud Mirror, My Cloud EX2 Ultra), My Book external hard drives (My Book, My Book for Mac, My Book Duo and My Book Pro), WD Red, WD Red Pro and WD Purple hard drives will all be designed with the new high-capacity configuration. Each storage solution offers purpose-driven engineering and HelioSeal helium-technology with the new 8TB drives for maximum and efficient performance in the applications for which each model is designed.

The increase to 8TB or 16TB (with two 8TB drives in RAID 0) capacity applies to the following WD products:


External Hard Drives

  • [adrotate banner=”4″]My Book/My Book for Mac -– An external hard drive solution that provides complete backup and storage with USB connectivity.
  • My Book Duo/My Book Pro – Dual-drive external hard drive solutions which provide ultra-fast storage in RAID-0 and complete backup and storage with USB and/or Thunderbolt connectivity and up to 16TB capacity.
  • My Cloud/My Cloud Mirror – A personal storage device that plugs into your router at home to provide consumers with their very own private cloud.
  • My Cloud EX2 Ultra – As part of the creative professional series of My Cloud products, the My Cloud EX2 Ultra provides high-performance two-bay network attached storage.


Internal Hard Drives

  • WD Purple – Engineered for 24/7, always-on, high-definition surveillance security systems that use up to eight hard drives and up to 32 cameras
  • WD Red – Optimized for personal, home and small business NAS (network attached storage) systems
  • WD Red Pro – Optimized for small business and enterprise class NAS systems with high performance and reliability.


Availability and Pricing

My Book 8TB will be available in March at select retailers and is distributed by Eternal Asia (M) Sdn Bhd in Malaysia. Manufacturer’s suggested retail price (MSRP) for the My Book 8TB (model #: WDBFJK0080HBK) is RM 1,499.00 (~US$ 359).

My Cloud, My Book for Mac, My Book Duo, My Book Pro, WD Red and WD Purple 8TB configurations will be available during the first half of 2016.


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