YouTube will soon withhold up to 30% of income from non-US creators as tax for the United States!
Find out whether you will be double-taxed, and how much income non-US YouTube creators will lose!
YouTube To Tax Non-US Creator Income By Up To 30%!
On 10 March 2021, YouTube creators started getting this email :
We’re reaching out because Google will be required to deduct U.S. taxes from payments to creators outside of the U.S. later this year (as early as June 2021). Over the next few weeks, we’ll be asking you to submit your tax info in AdSense to determine the correct amount of taxes to deduct, if any apply. If your tax info isn’t provided by May 31, 2021, Google may be required to deduct up to 24% of your total earnings worldwide.
Yes, the alert says that up to 24% of your total worldwide earnings may be deducted, but the actual deduction could be as high as 30%.
It all depends on which bracket you fall into :
Those Who Submit US Tax Info
Foreign creators : 24% to 30% withholding tax, unless your country has a tax treaty with the US.
US creators : 0% withholding tax, because they have to pay taxes on their total income
Those Who Do NOT Submit US Tax Info
Business account (Foreign) : 30% withholding tax of US earnings
Business account (US Resident) : 24% of total worldwide earnings
Individual account (Foreign + US) : 24% of total worldwide earnings
This change only impacts the earnings of non-US YouTube creators, since US creators are already paying taxes on their income.
Why Are Non-US Residents Getting Taxed On US Income?
You may not be a US citizen or resident, but the US government requires income generated in the US to be taxed.
Since they cannot tax your income like they would an actual US resident, they require companies to withhold a portion of your US income as tax.
The general idea is that as long as you make money in the US, or from US residents, you must pay tax on that income.
Does This Mean Non-US Residents Will Be Double-Taxed?
So we came up with our own scenarios of 25%, 50%, 75% and 100% US traffic. For simplicity, we eliminated ”discounts” eligible to countries with US tax treaties.
This table we created shows the maximum US withholding tax you have to pay, with a monthly YouTube income of US$1,000.
Tax Deducted From
% of US Traffic
Did not submit tax info (24% worldwide)
Individual with Tax Info (24% US income)
Business with Tax Info (30% US income)
And this table shows how much income you will receive, after deducting the US tax, from a YouTube income of US$1,000.
Income Per $1,000
After Tax Deduction
% of US Traffic
Did not submit tax info (24% worldwide)
Individual with Tax Info (24% US income)
Business with Tax Info (30% US income)
There is no doubt that this is a massive tax that is going to cut deeply into the income of every non-US YouTube channel, because it is a non-progressive flat tax, with no deductions.
What Can You Do About This US Tax By YouTube?
This withholding tax is going to irk a lot of YouTubers who have never stepped foot in the US, or received any benefit from the US government.
More so for non-US creators in countries without a double tax treaty with the US, because they would get double-taxed.
YouTube creators may be incentivised to target non-US viewers by producing more localised content, but ultimately, US traffic still pays the best. So we don’t see shifting focus away from US viewers as a good strategy.
Unfortunately, there is nothing anyone can do but bite down and bear the pain, on top of what has already been a terrible 2020 and 2021.
But if you are ever in the US and get some shit about being a foreigner, I suppose you can send them this smackdown, “I have every right to be here! I pay taxes too!“.
Global Citizen has partnered iflix for a live broadcast of Global Citizen Festival – Mandela 100, which will feature Beyoncé, JAY Z, Tiwa Savage, Cassper Nyovest! Get the full details here!
iflix To Broadcast Global Citizen Festival – Mandela 100!
Global Citizen announced that iflix will be a broadcast partner for the Global Citizen Festival – Mandela 100 which is scheduled for Sunday, 2 December 2018 at the FNB Stadium in Johannesburg, South Africa.
Since the first Global Citizen Festival in New York in 2012, Global Citizen has grown into one of the largest platforms for people around the world to call on world leaders to honour their responsibilities in achieving the United Nations Sustainable Development Goals and ending extreme poverty by 2030.
The December event is the culmination of Global Citizen’s “Mandela 100” campaign in partnership with the House of Mandela; a series of global events honouring the life and legacy of Nelson Mandela in his centenary year.
The broadcast partners will deliver the largest reach of any television broadcast of a Global Citizen event to date.
iflix will bring the festival to fans in 13 countries and territories including:
Artists @ Global Citizen Festival – Mandela 100
Beyoncé , JAY-Z, Cassper Nyovest, D’banj, Ed Sheeran, Eddie Vedder, Femi Kuti,Kasey Musgraves, Pharrell Williams, Chris Martin, Sho Madjozi, Tiwa Savage, Usher, and Wizkidwill headline the first Global Citizen Festival to be held in Africa.
Trevor Noah will host the Global Citizen Festival: Mandela 100 with co-hosts Naomi Campbell, Dave Chappelle, Sir Bob Geldof, Gayle King, Bonang Matheba, Nomzamo Mbatha, Tyler Perry, and Forest Whitaker.
Oprah Winfrey will deliver a special keynote address to remember Nelson Mandela and his legacy.
Leaders @ Global Citizen Festival – Mandela 100
Leaders that are set to address the Global Citizen Festival: Mandela 100 are among others:
Cyril Ramaphosa, President of South Africa
Amina J. Mohammed, Deputy Secretary-General of the United Nations
At a star-studded event today, iflix kicked off iflix FREE with the newly-upgraded iflix 3.0 app. It now offers an all-new look and feel, with new local content absolutely FREE! Yes, the four-letter F word of the day is FREE!
iflix 3.0 Introduces Free + VIP Access with New Local Content!
Introducing iflix 3.0 was Diana Boo, Country Manager for iflix Malaysia and Brunei. It now comes with a plethora of new features and content.
With iflix 3.0, iflix has made many of their most popular and exclusive content and features available for FREE! What do you get? Let’s see…
Movie of the Day – a new movie every day!
iflix Snacks – 50 new bite-sized videos are added every day, from QYou, Complex Media, local content creators, and iflix Originals like Caraoke Drift, Gila Gamers, Boleh Binge, and more!
Football Malaysia – every Liga Super, Piala FA, Piala Malaysia, Piala Sumbangsih match will be available LIVE!
Exclusive regional and international TV series, including The Grand Prince, My First Love, Poroporo, Tayo the Little Bus and more!
iflix Originals – exclusive, premium content including the upcoming KL Gangster: Underworld, Oi! Jaga Mulut, Jon Atherton: Disoriental, and Coconuts TV.
Download & Watch Offline allows users to download their favourite programs to enjoy offline!
Everything on iflix FREE is completely free for all iflix users, regardless of their subscription status.
Those who want more premium content can level up and unlock iflix VIP. This is basically the old iflix subscription service. In addition to the iflix FREE content, you get :
Premium LIVE Sports, including more Football Malaysia, T10 Cricket League, 2018 FIFA World Cup Russia, the English Premier League, the Olympics, NBA and more!
Special LIVE Events – local, regional and international concerts and competitions
April 26, 2018 – iflix today announced the upcoming launch of iflix 3.0. Read all about what iflix 3.0 will introduce – new features like iflix FREE and Live Hub for live sports and events!
iflix 3.0 – Revamped with iflix FREE + Live Hub!
In a complete product evolution, the company moves away from the traditional Subscription Video on Demand (SVOD) model to introduce the first-of-its kind, mass market platform specifically created for over one billion consumers in emerging markets. iflix 3.0 will introduce:
iflix FREE will be a free tier with unique new features and content, allowing users to preview, explore and discover new content, including:
Movie of the Day – a fresh, new movie, curated daily.
Premium short-form content comprised of Originals, leading formats and programs from around the world, including:
QYou, Complex Media and great Korean series, with more to come very soon;
local programs from popular local content creators from around our regions;
original iflix content and localized formats, including the incredibly popular series Hot Ones and many others;
iflix snacks – new format designed specifically for the mobile-first audience.
All content will be produced and managed through the company’s recently announced short-form content studio, Studio2:15. The studio will produce an estimated 2,000 pieces of original short-form content by the end of the year, with 50 new pieces of content added to the site daily by June.
Premium regional and international TV series, many of which will be available exclusively on iflix, including The Grand Prince, My First Love, Pororo, Tayo the Little Bus, and more.
Promotional episodes and pilots from premium current and marquee TV series and films across key genres, including Dexter, Good Behaviour, Man vs Wild, Freakish, Expelled, Spongebob Squarepants and Korean smash-hit sensations Goblin, Descendants of the Sun, My Secret Romance, Legend of the Blue Sea, Bride of Habaek and many more.
iflix Originals – exclusive, premium original local content, including:
Some of iflix’s most popular and best performing series such as Indonesian teen romance, Magic Hour;
Upcoming action-packed series, KL Gangster: Underworld, spun off from the cult favourite Malaysian movie franchise;
Exit 49, an all-new horror movie starring the Philippines’ “Queen of Scream” Kris Aquino – slated for release later this year.
Raw and raunchy stand-up comedies, Oi! Jaga Mulut, and Jon Atherton: Disoriental;
Coconuts TV on iflix, a docu-series boldly exposing the underbelly of Asian subculture.
All content on iflix’s new free tier will be available to all users to enjoy, regardless of their subscription status. With over 5,000 assets available at launch, and on track for 10,000 on offer by year-end, iflix FREE offers users one of the largest libraries of curated, premium content, completely free of charge.
iflix Live Hub
Live Hub will feature
Linear local free-to-air and pay TV channels across both free and paid tiers.
Live premium sporting competitions and events including Football Malaysia, cricket, World Cup, Olympics coverage, NBA action and much more.
Live premium events including local and regional concerts and competitions.
Advertising opportunities for premium brands
iflix will offer Advertising opportunities for premium brands through brand and product integration within original, local and regional content, premium video placements including pre-roll, native video content cards in app, as well as contextually targeted presenting partnerships.
Advertisers will now have the opportunity to engage with millions of users on iflix’s platform through unique, integrated, targeted, premium content and commercial partnerships.
YouTube just announced new YouTube Live streaming features, including new ways to watch live videos and interact with the community in real time!
In this article, YouTube shares with us the details of the new YouTube Live features. Check them out!
New YouTube Live Streaming Features
Catching up on the latest
Live chat plays a key role in creating connections between creators and their community. Today we are starting to roll out chat replay to YouTube, so you can follow the conversation even after a live stream is over. Live chat replays will show up alongside the video, exactly as it appeared live.
Making live streams more accessible
We launched automatic captions back in 2009, and since then, we’ve auto-captioned a staggering 1 billion videos. We’re now bringing English automatic captions to live streams.
When professionally provided captions aren’t available, our new live automatic captions provide creators a quick and inexpensive way to make live streams accessible to more people.
With our live automatic speech recognition (LASR) technology, you’ll get captions with error rates and latency approaching industry standards. We’ll roll this out in the coming weeks, and will continue to improve accuracy and latency of automatic captions.
More fun features for live streamers
Creators can now add a location tag to their mobile live streams and video uploads and share all their favorite hot spots with viewers. You can explore other videos with the same location tag by simply clicking on it. You can also use the location filter on the search results page to find other videos from a specific spot.
Last year, we introduced a way for Super Chats to trigger real life events. Now creators can set this up for their channels using IFTTT (If This, Then That). Over 600 internet-connected services and devices (like lights, pet feeders and confetti cannons!) can be connected to Super Chat. Super Chat is already available on desktop and Android devices, with support for iOS devices rolling out starting today.
With live streams, you’ve found more intimate and spontaneous ways to share your thoughts, lives, and creativity. Take these features for a spin and show us your world!
January 29, 2018 – iflix and Football Malaysia LLP are thrilled to announce their game-changing exclusive joint venture, in the most significant collaboration in Malaysian sports history. The unprecedented landmark partnership between Football Malaysia LLP and iflix aims to bring premier Malaysian football back to its millions of fans throughout the country.
Catch Premium Malaysian Football On iflix!
For the first time since the league was founded, football fans everywhere in Malaysia and beyond will be able to live stream every Liga Super, Piala Malaysia, and marquee Piala FA matches exclusively on the all new ‘Football Malaysia on iflix’ channel.
From February 3rd, football fans around the region will have virtual front row seats to the entire professional football season, including 22 rounds with six matches weekly for Liga Super, 74 Piala FA and Piala Malaysia tournament matches as well as select Liga Premier matches and the Piala Sumbangsih match. In addition to live streamed matches, users will also be able to access new features including match highlights and player interviews.
As a part of the companies’ joint mission to bring football back to the people, anyone with access to the internet will be able to live stream four Liga Super matches every week along with 46 tournament matches and select Liga Premier matches for free, regardless of their subscription status. New users and those with an active iflix subscription will further be able to live stream, catch up and enjoy all matches and features.
The Future Of Malaysian Football
Football is widely recognised as Malaysia’s most popular sport. With only seven million total households with televisions, only a small percentage of the population was able to enjoy the competition without physically attending matches. Football has been largely inaccessible to the majority of Malaysians.
This first-of its-kind joint venture between Football Malaysia LLP and iflix represents the future of sporting entertainment, putting fans first, bringing Malaysian football back to the people. Now, all 20 million smartphone owners and their friends and families in Malaysia, will have unlimited live access to premier Malaysian football for the first time ever.
Football Association of Malaysia President and Football Malaysia LLP Chairman, the Crown Prince of Johor, Tunku Ismail ibni Sultan Ibrahim commented: “I am a firm believer and supporter of unity and moderation in our diverse nation. Football is the people’s game. It brings us together and can help to unite us. Malaysians everywhere should be able to enjoy it without restriction. With iflix, we have found likeminded partners and a key common goal; to return football to the people and restore its former glory.”
iflix Group Co-founder and Chairman, Patrick Grove said: “Over the last twenty years, I have founded several businesses here with the ambition of making the things Malaysians most want, more accessible and easier to find, from homes and cars, to news, culture and entertainment, and now Malaysians’ greatest love, football. This country has given me so much both on a personal and professional level. It’s our turn to give back.”
iflix and Football Malaysia will additionally create exciting new competitions and content expressly for football fans, including a series of entertainment and lifestyle original productions about and around the world of football for both broader audiences and hard-core fans alike.
YouTube is preparing to cut off monetisation opportunities for small and budding video creators. Those who don’t make their new requirements by 20 February 2018, will be removed from their YouTube Partner Program.
The YouTube Partner Program allows video creators to earn some money off their work, by adding YouTube ads to their uploaded videos. They also earn money when YouTube Red subscribers watch their videos.
Not everyone can join the YouTube Partner Program. You have to meet their minimum requirements before you are allowed to start monetising the videos you upload to YouTube.
Back in April of 2017, YouTube set the eligibility requirement of 10,000 lifetime views. That means the videos in your channel must accumulate at least 10,000 views before you can start monetising them.
On 16 January 2018, they hiked up that eligibility requirement significantly, requiring your channel to have :
a minimum of 1,000 subscribers, and
at least 4,000 hours / 240,000 minutes watched in the previous 12 months
Those who are already in the YouTube Partner Program were given just 30 days to comply with those requirements, or get kicked off the program.
Racking up 4,000 hours or 240,000 minutes watched in the previous 12 months is not difficult. Even small-timers can hit that target, if they make good videos. They don’t have make many videos. They just have to make good videos that resonate with people.
The biggest problem creators will have is racking up 1,000 subscribers. It is arguably easy for those who focus on light, fun material… and difficult for those who choose weightier material. In other words – kitten videos will get more subscribers than videos on social issues and even technology.
The minimum subscriber requirement will likely push new and budding video creators to shift to mass appeal content (fake news, cat videos and pranks), and lower quality but more frequent content.
We’ve arrived at these new thresholds after thorough analysis and conversations with creators like you.
They will allow us to significantly improve our ability to identify creators who contribute positively to the community and help drive more ad revenue to them (and away from bad actors).
These higher standards will also help us prevent potentially inappropriate videos from monetizing which can hurt revenue for everyone.
Notwithstanding our opinions on the change, we find those reasons rather ludicrous :
We have no idea who YouTube was talking to, since we never received a survey to opine on the matter. They were probably only talking to their top creators.
We find their focus on identifying “creators who contribute positively to the community” ironic since they don’t seem to punish those who spread fake news, and some of their biggest stars (like Logan Paul) continue to get rich on YouTube by being assholes.
Subscription numbers and watch times are measures of POPULARITY, not QUALITY or VALUE to the community. That’s why Logan Paul has almost 16 million subscribers, while CNN only has just over 2.6 million subscribers.
YouTube : They’re Not Making Much Money Anyway
YouTube pointed out that “99% of those affected were making less than $100 per year in the last year, with 90% earning less than $2.50 in the last month“.
In our opinion, that is a perfectly legit reason. Why should YouTube spend resources serving ads to low traffic channels? Besides, it won’t matter much to them since they earn so little.
That is why we personally have no issues with YouTube’s new requirement of 4,000 watch hours. That’s similar to their previous requirement of 10,000 views, just set to a much higher level.
The Subscriber Requirement Is Unfair & Pointless
The only change we feel is grossly unfair to small and budding creators is the requirement to have 1,000 subscribers. This requirement penalises those who don’t have a prolific output, because people are less likely to subscribe to a channel with low frequency of updates.
Yet it doesn’t mean that these small or budding creators can’t create videos that appeal to many people, and get hundreds of thousands of views. Take, for example, this video on a LEGO Nexo Knights exhibition by The Rojak Pot.
There is no doubt that this video contributes “positively to the community“. It’s certainly not Blade Runner, but we do believe it’s a far more “positive” contribution to the community, than the crap Paul Logan serves to his 15+ million subscribers.
That video alone racked up over 3,100 watch hours and almost 150,000 views. If we posted just two of such videos, we would more than meet the minimum requirement for watch hours.
Yet The Rojak Pot’s YouTube channel has just 307 subscribers. That is nowhere close to meeting the new requirement for monetisation. In other words – all of their videos will cease to generate income, even if they rack up hundreds of thousands of views.
Our Personal Opinion
Personally, we think that a minimum requirement for VIEWS or WATCH HOURS is a good idea. YouTube should not have to spend resources on low-traffic channels.
The minimum requirement for SUBSCRIBERS, on the other hand, is not only unfair, it does not help them identify “creators who contribute positively to the community“.
It only incentivises the community to focus on fluff and nonsensical but entertaining videos. Remember how Logan Paul has SIX TIMES as many subscribers as CNN?
If YouTube drops the subscriber requirement, they will free small and budding creators to focus on creating better videos. It will also allow them to focus on the community niches that interest them, rather than trying to appeal to as many people as possible.
YouTube should want a diverse range of creators focused on different niches, rather than a more homogenous group of creators making basically the same type of content – all designed for mass appeal.
If you like our work, you can help support our work by visiting our sponsors, participating in the Tech ARP Forums, or even donating to our fund. Any help you can render is greatly appreciated!
The YouTube Partner Program Changes
On January 16, 2018, we announced new eligibility requirements for the YouTube Partner Program. Previously, the requirement to join the YouTube Partner Program was 10,000 lifetime views. Now, once a channel reaches 4,000 watch hours in the previous 12 months and 1,000 subscribers it will be reviewed to join the program.
If your application is currently pending review
The new requirement applies to channels that are currently awaiting review to be in the YouTube Partner Program:
If you meet the new threshold, your pending application will be reviewed in the next few weeks.
If you do not yet meet the new threshold, your application will be reviewed once your channels reaches 4,000 watch hours in the previous 12 months and 1,000 subscribers (the new threshold).
If you’re currently part of the YouTube Partner Program
The new requirement applies to existing channels who are currently part of the YouTube Partner Program:
If your channel meets the threshold, you will remain in the YouTube Partner Program.
If your channel is below the threshold, you’ll have until February 20, 2018, before your channel is removed from the YouTube Partner Program. The YouTube Creator Academy has many tips on building your channel, such as how to make great original content and growing your audience.
If your channel reaches the new threshold by February 20, 2018, you will automatically stay in the program (you do not need to re-apply).
Additional Changes to the YouTube Partner Program (YPP) to Better Protect Creators
by Neal Mohan, Chief Product Officer and Robert Kyncl, Chief Business Officer
2017 marked a tough year for many of you, with several issues affecting our community and the revenue earned from advertising through the YouTube Partner Program (YPP). Despite those issues more creators than ever are earning a living on YouTube, with the number of channels making over six figures up over 40% year-over-year. In 2018, a major focus for everyone at YouTube is protecting our creator ecosystem and ensuring your revenue is more stable.
As Susan mentioned in December, we’re making changes to address the issues that affected our community in 2017 so we can prevent bad actors from harming the inspiring and original creators around the world who make their living on YouTube. A big part of that effort will be strengthening our requirements for monetization so spammers, impersonators, and other bad actors can’t hurt our ecosystem or take advantage of you, while continuing to reward those who make our platform great.
Back in April of 2017, we set a YPP eligibility requirement of 10,000 lifetime views. While that threshold provided more information to determine whether a channel followed our community guidelines and policies, it’s been clear over the last few months that we need a higher standard.
Starting today we’re changing the eligibility requirement for monetization to 4,000 hours of watchtime within the past 12 months and 1,000 subscribers. We’ve arrived at these new thresholds after thorough analysis and conversations with creators like you. They will allow us to significantly improve our ability to identify creators who contribute positively to the community and help drive more ad revenue to them (and away from bad actors). These higher standards will also help us prevent potentially inappropriate videos from monetizing which can hurt revenue for everyone.
On February 20th, 2018, we’ll also implement this threshold across existing channels on the platform, to allow for a 30 day grace period. On that date, channels with fewer than 1,000 subs or 4,000 watch hours will no longer be able to earn money on YouTube. When they reach 1,000 subs and 4,000 watch hours they will be automatically re-evaluated under strict criteria to ensure they comply with our policies. New channels will need to apply, and their application will be evaluated when they hit these milestones.
Though these changes will affect a significant number of channels, 99% of those affected were making less than $100 per year in the last year, with 90% earning less than $2.50 in the last month. Any of the channels who no longer meet this threshold will be paid what they’ve already earned based on our AdSense policies. After thoughtful consideration, we believe these are necessary compromises to protect our community.
Of course, size alone is not enough to determine whether a channel is suitable for monetization, so we’ll continue to use signals like community strikes, spam, and other abuse flags to ensure we’re protecting our creator community from bad actors. As we continue to protect our platform from abuse, we want to remind all of you to follow YouTube’s Community Guidelines, Monetization Basics & Policies, Terms of Service, and Google AdSense program policies, as violating any of these may lead to removal from the YouTube Partner Program.
While this change will tackle the potential abuse of a large but disparate group of smaller channels, we also know that the bad action of a single, large channel can also have an impact on the community and how advertisers view YouTube. We’ll be working to schedule conversations with our creators in the months ahead so we can hear your thoughts and ideas and what more we can do to tackle that challenge.
One of YouTube’s core values is to provide anyone the opportunity to earn money from a thriving channel, and while our policies will evolve over time, our commitment to that value remains. Those of you who want more details around this change, or haven’t yet reached this new 4,000 hour/1,000 subscriber threshold can continue to benefit from our Creator Academy, our Help Center, and all the resources on the Creator Site to grow your channels.
Even though 2017 was a challenging year, thanks to creators like you, it was full of the moments that make YouTube such a special place. Creators large and small, established and emerging, transformed their talent and originality into videos that captivated over a billion people around the world. They made us laugh, taught us about our world and warmed our hearts. We’re confident the steps we’re taking today will help protect and grow our inspiring community well into the future.
The ASUS ZenFone Live (Amazon | Lazada) is the world’s first smartphone with hardware-optimized, real-time live-streaming beautification technology, that makes it possible to share an even more glamorous version of yourself on Facebook, YouTube and Instagram.
Get the perfect look when you go live on your social-networks with ASUSBeautyLive, ZenFone Live’s all-new live-streaming beautification app! See your skin smoothed and blemishes removed in real time, and then share the more beautiful you with friends and followers!
With large 1.4 µm pixels and a dedicated LED selfie flash, capturing photos of yourself and your friends has never been clearer, brighter or more beautiful. ZenFone Live (Amazon | Lazada) even has dual microphones to eliminate background noise and enhance your speech, an innovative five-magnet speaker and smart amp for powerful audio, a curved 2.5D display and a lustrous metallic finish.
Beautification with Facebook & YouTube Live!
Large 1.4 µm pixels = 2X light sensitivity
Wide-angle lens with 82° field of view
Soft light LED flash = brighter selfies & illuminate your subject’s true skin tones
BIGO LIVE is a free live-streaming video app for iOS and Android that allows mobile users to broadcast themselves and share their lives spontaneously on live video. The app was launched on March 2016 and has captured a fast-growing user base in the Southeast Asian region, particularly amongst the young. BIGO Live is now popular not only in Asia, but also in North America, Europe, Russia and Middle East.
The BIGO LIVE platform not only helps create new Internet personalities, it is also helping emerging actors and actresses engage their audience. The live broadcasting feature in BIGO LIVE is now a key tool in grooming these new talents, and helping them increase their exposure.
The Secret To BIGO LIVE’s Success
BIGO LIVE was adopted very quickly by local celebrities and personalities. Vietnamese personalities like Lilly Luta, Dang Dung and Nguyen Huu Cong have attracted 9,000 viewers in one BIGO LIVE room. Meanwhile, Thai online celebrity Onboatz (who commands an 80,000 strong following on Instagram) has also adopted BIGO LIVE.
Indonesian star Julia Perez even used BIGO LIVE to share her experience in fighting cancer. That garnered a tremendous amount of positive acclaim from her fans.
A famous American prank star, Vitaly, has once broadcasted a bullfight that he joined on Halloween. Before the bullfight took place, he had even tweeted, “If I die, at least I die live,” inviting everyone to join his BIGO Live stream to watch the exciting bullfight.
BIGO has also created a very large and healthy community in South Korea with live streamers broadcasting their interesting lives and even make-up tutorials to viewers.
And if you are wondering, BIGO stands for “Before I Get Old“. Fascinating, isn’t it?
IRVINE, Calif. – Razer today publically released Razer Cortex: Gamecaster, a live-streaming software built for gamers. Razer Cortex users can now easily record and stream their gameplay to networks like Azubu, Twitch and YouTube Live.
All essential gamecasting tools and settings are available in-game through an unobtrusive on-screen overlay that hides out of view when not used. Quick access hotkey combinations allow gamers to launch their stream, record gameplay locally, toggle their webcam or save a screenshot without ever losing focus from the game.
Razer Cortex: Gamecaster automatically optimizes streaming settings to match PC setup and internet connection for minimal performance impact. Streamers are also able to configure settings manually to adjust broadcast quality to their own preference.
Ten-thousand closed beta testers helped create an efficient user experience that allows gamers to broadcast gameplay in as little as four steps.
“After an extensive beta with insightful feedback from our users, we’re confident that Razer Cortex: Gamecaster is the most intuitive broadcasting software in the market,” says Min-Liang Tan, Razer co-founder and CEO. “We had more than a few gamers praise our work on producing an easy streaming software solution and their help was instrumental to get Gamecaster to that point.”
Two Versions Of Razer Cortex
There are two version of Razer Cortex :
Gamecaster. Each are available within the Razer Cortex software, which now has more than 11 million users. With the free version of Razer Cortex: Gamecaster, gamers are able to broadcast footage without watermarks at resolutions of up to 720p.
Streaming above 720p is also available to free users with a discrete Razer watermark appearing on their broadcast.
By activating a paid Pro license, users gain access to advanced premium features. Higher quality and lower impact streaming with the x264 codec, on-screen annotations and Twitch chat tools are offered to Pro users.
Razer Cortex: Gamecaster Pro subscriptions will be sold in 3 and 12 month licenses.
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