Tag Archives: iflix MENA

iflix 3.0 - Revamped with iflix FREE + Live Hub!

iflix 3.0 – Revamped with iflix FREE + Live Hub!

April 26, 2018 – iflix today announced the upcoming launch of iflix 3.0. Read all about what iflix 3.0 will introduce – new features like iflix FREE and Live Hub for live sports and events!

 

iflix 3.0 – Revamped with iflix FREE + Live Hub!

In a complete product evolution, the company moves away from the traditional Subscription Video on Demand (SVOD) model to introduce the first-of-its kind, mass market platform specifically created for over one billion consumers in emerging markets. iflix 3.0 will introduce:

iflix FREE

iflix FREE will be a free tier with unique new features and content, allowing users to preview, explore and discover new content, including:

  • Movie of the Day – a fresh, new movie, curated daily.
  • Premium short-form content comprised of Originals, leading formats and programs from around the world, including:
    • QYou, Complex Media and great Korean series, with more to come very soon;
    • local programs from popular local content creators from around our regions;
    • original iflix content and localized formats, including the incredibly popular series Hot Ones and many others;
    • iflix snacks – new format designed specifically for the mobile-first audience.

All content will be produced and managed through the company’s recently announced short-form content studio, Studio2:15. The studio will produce an estimated 2,000 pieces of original short-form content by the end of the year, with 50 new pieces of content added to the site daily by June.

  • Premium regional and international TV series, many of which will be available exclusively on iflix, including The Grand Prince, My First Love, Pororo, Tayo the Little Bus, and more.
  • Promotional episodes and pilots from premium current and marquee TV series and films across key genres, including Dexter, Good Behaviour, Man vs Wild, Freakish, Expelled, Spongebob Squarepants and Korean smash-hit sensations Goblin, Descendants of the Sun, My Secret Romance, Legend of the Blue Sea, Bride of Habaek and many more.
  • iflix Originals – exclusive, premium original local content, including:
    • Some of iflix’s most popular and best performing series such as Indonesian teen romance, Magic Hour;
    • Upcoming action-packed series, KL Gangster: Underworld, spun off from the cult favourite Malaysian movie franchise;
    • Exit 49, an all-new horror movie starring the Philippines’ “Queen of Scream” Kris Aquino – slated for release later this year.
    • Raw and raunchy stand-up comedies, Oi! Jaga Mulut, and Jon Atherton: Disoriental;
    • Coconuts TV on iflix, a docu-series boldly exposing the underbelly of Asian subculture.

All content on iflix’s new free tier will be available to all users to enjoy, regardless of their subscription status. With over 5,000 assets available at launch, and on track for 10,000 on offer by year-end, iflix FREE offers users one of the largest libraries of curated, premium content, completely free of charge.

iflix Live Hub

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Live Hub will feature

  • Linear local free-to-air and pay TV channels across both free and paid tiers.
  • Live premium sporting competitions and events including Football Malaysia, cricket, World Cup, Olympics coverage, NBA action and much more.
  • Live premium events including local and regional concerts and competitions.

Advertising opportunities for premium brands

iflix will offer Advertising opportunities for premium brands through brand and product integration within original, local and regional content, premium video placements including pre-roll, native video content cards in app, as well as contextually targeted presenting partnerships.

Advertisers will now have the opportunity to engage with millions of users on iflix’s platform through unique, integrated, targeted, premium content and commercial partnerships.

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iflix Middle East & North Africa Goes Live!

April 27, 2017 – iflix today announced the launch of its revolutionary service in eight territories across the Middle East and North Africa (MENA) region.

 

iflix Middle East & North Africa Goes Live!

Consumers in Saudi Arabia, Jordan, Iraq, Kuwait, Bahrain, Lebanon, Egypt and Sudan can now sign up for a 30-day free trial, giving them unlimited access to thousands of the world’s best TV shows, movies and more on every device they own, with no credit card required.

The announcement follows just one month after the iflix launch in Myanmar, its tenth market in Asia, solidifying iflix’s dominance over the region with over six billion minutes streamed across ten countries since first launching in Malaysia and the Philippines in mid-2015.

With the launch of iflix Middle East & North Africa, iflix has established itself as the only international SVoD service with full-scale localized operations in each of its territories and a total global headcount of 700 staff across 24 offices worldwide, including new regional headquarters for MENA based in Dubai, UAE.

Each iflix subscription includes:

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  • Unlimited access to iflix’s vast library of thousands of first-run exclusive shows, award-winning TV series, blockbuster movies, popular local and regional Arabic and Asian content, children’s programs and much more;
  • Access to iflix on up to five devices at once, including phones, tablets, laptops, desktops, TVs and other connected devices;
  • The ability to download TV shows and movies to any phone, tablet or mobile device to binge-watch offline, when not connected to the Internet;
  • The ability to share the iflix subscription with family or friends and watch shows on two different devices at the same time.

iflix Group Co-founder and CEO, Mark Britt commented: “Our launch in the Middle East and North Africa represents the incredible vision, hard work and sacrifice by everyone in the iflix team. To have grown from a small, but ambitious 20-person operation without a live service to launching a global business, in now our second region with eight new markets and 80 staff in MENA alone in less than two years, is a testament to that commitment. MENA is one of the fastest growing and most exciting online markets in the world with data savvy consumers who share a passion for entertainment. We are thrilled to make iflix’s world class service, premier digital experience and the most comprehensive selection of content available to them, as part of our mission to redefine entertainment in emerging markets.”

Now available in 18 markets across Asia and MENA, iflix offers consumers, a vast library of top Hollywood, Asian regional, and local TV shows and movies including many first run exclusives and award-winning programs, each subscription allows users to access the service on up to five devices, including phones, laptops, tablets, and television sets, for viewing wherever, whenever.

For new subscribers, iflix offers a complimentary one-month trial with full access to its service, features and content.

 

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