The ASUS ZenFone 4 Max Pro (ZC554KL) Preview

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On 17 August 2017, ASUS launched the ASUS ZenFone 4 Max Pro (ZC554KL) smartphone with Korean superstar Gong Yoo at the Next TV Studio in Taipei. Let’s take a look at the specifications and key features of the ASUS ZenFone 4 Max Pro, as well as our hands-on preview of the first unit in Taipei!

The ASUS ZenFone 4 Max Pro (ZC554KL) Revealed!


The ASUS ZenFone 4 Max Pro (ZC554KL) Smartphone

The new ASUS ZenFone 4 Max Pro smartphone is designed to offer extremely-long battery life to users who are always on-the-go, and may not have ready access to a power source.

Two cameras for perfect photos!

All ZenFone 4 models will feature two cameras. This is because two cameras and their specialized lenses are ideal for shooting different subjects at different distances.

  • First rear camera – a 16 megapixel main camera with a standard 80-degree field of view,
  • Second rear camera – with a 120-degree field of view that is better for capturing wider subjects or for shooting in confined spaces.
  • Front camera – the ZenFone 4 Max Pro also has a higher-than-normal resolution, 16 megapixel front camera for sharp and clear selfies.

The ASUS ZenFone 4 Max Pro (ZC554KL) comparison

Massive battery for longer shooting!

The ZenFone 4 Max Pro is the series with the ultra-high 5000mAH capacity battery, capable of powering the smartphone for 46 days on standby, or simply allowing users to shoot for far longer periods than conventional smartphones.

It provides 3 hours of talk time with just 15 minutes of charging, has twice the lifespan of conventional phone batteries and can act as a backup power bank!

Reverse Charging

A useful trick of the ZenFone 4 Max Pro is its ability to double up as a power bank for charging other devices using a USB on-the-go cable.

ASUS ZenFone 4 Max Pro smartphones colours

2X Battery Lifespan

Despite the battery’s high capacity, it also has twice the lifespan of a typical smartphone’s battery thanks to advanced Asus battery management technologies that monitor its temperature and manages its charging limits.

The battery is also built in with protection against 12 safety checkpoints including excessive temperatures and overvoltage to automatically stop charging when these are detected.

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The ASUS ZenFone 4 Max Pro (ZC554KL) Specifications

SpecificationsASUS ZenFone Max Pro
Design2.5D glass with metallic design & multiple colour selections
Premium metal unibody
Display5.5" HD IPS display (720 x 1280)
Greater than 400 nits brightness for best outdoor readability
Capacitive touch panel with 10 points multi-touch (support glove touch)
Operating SystemAndroid 7.0 Nougat with ZenUI 4.0
System PlatformQualcomm Snapdragon 430
Processor4 x ARM Cortex-A53 (up to 1.4 GHz)
Graphics ProcessorQualcomm Adreno 505
Memory3 GB RAM
Storage32 GB internal flash storage
One microSD card slot (up to 256 GB)
Main CameraDual Lens Camera System

Main Camera (25 mm)
- 16 MP Omnivision 16880 sensor
- 1.12 μm pixel size
- f/2.0 aperture

Wide-Angle Camera (18 mm)
- 5 MP Omnivision 5675 sensor
- 1.12 μm pixel size
- f/2.2 aperture
Front Camera16 MP Omnivision 16880 sensor
- 1.0 μm pixel size
- f/2.0 aperture
Connectivity4G : CAT 4 - up to 150Mbps download / 50Mbps upload
WiFi : 802.11n (2.4 GHz)
Bluetooth 4.1
Micro USB 2.0 - supports OTG
SIM CapabilityDual SIM, dual standby
SIM1 : nano SIM (2G / 3G / 4G)
SIM2 : nano SIM (2G / 3G / 4G)
Fingerprint Sensor0.3 sec ultrafast unlocking, supports 5 fingers and 360 degree recognition
AudioSpeaker with PMIC internal amplifier
Battery5,000 mAh lithium-ion battery (non-removable)
Available ColoursRose Pink / Sunlight Gold / Deepsea Black


Where To Purchase

Here are some purchase links on Lazada :


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Other ASUS ZenFone 4 Articles

Here are the links to our other ASUS ZenFone 4 previews and articles :

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