The Sero (2020) by Samsung : What You Need To Know!

Samsung just unveiled the 2020 edition of The Sero – a mobile-optimised TV with a unique rotating display!

Here is what you need to know about this new Samsung lifestyle television!


The Sero (2020) by Samsung : Mobile Optimised QLED 4K TV

The 2020 edition of The Sero is one of the three Samsung lifestyle televisions being introduced this year. The others being The Frame and The Serif.

The Sero is a mobile-optimised TV, designed to mirror your smartphone to display your content in the best possible orientation – whether portrait or landscape.


The Sero (2020) by Samsung : What You Need To Know!

Sero is vertical in Korean, and its KSP (key selling point) is very simply – a TV that moves to fit your content!

Rotating Display

The Sero 2020 has a display that rotates to fit your content – landscape for TV and movies, and portrait for your mobile content and apps.

It automatically adjusts to match your content – if you flip your smartphone, it rotates to match!

Easy Connectivity

The Sero 2020 is designed to connect wirelessly with your smartphone, with WiFi 5 (WiFi-AC) and Bluetooth 4.2 connectivity built-in.

Just tap your smartphone on the bezel. Its Tap View capability will have you watching the movie from your phone, or play your song playlist on The Sero in seconds!

100% DCI-P3 Colour Volume

Thanks to Samsung Quantum Dot technology, The Sero 2020 delivers a full 100% DCI-P3 colour volume, as certified by Verband Deutscher Elektrotechniker (VDE).

Floor Stand

Instead of being mounted, The Sero 2020 comes with an integrated floor stand, which can be made mobile by attaching mobility wheels.

The Sero can then be easily and simply wheeled to the room that needs it the most.

Premium 4.1 Channel Sound System

Integrated into its floor stand is a 4.1 channel sound system with 60-watt speakers that support Dolby Digital Plus.

This lets The Sero deliver premium sound, with plenty of bass.

Adaptive Voice Amplifier (AVA)

The Sero 2020 monitors ambient noise levels in real-time to detect when they may interfere with your enjoyment.

When it gets noisy, it will isolate, boost and clarify voices or dialogue playing on the TV, so you won’t miss a thing.

Adaptive Picture

The Sero 2020 senses changes in ambient lighting conditions, and automatically adjust its brightness and contrast settings to maintain the best possible viewing experience.


The Sero (2020) by Samsung : Price + Availability

The Sero (2020) by Samsung is available in two sizes, at these price points :

  • 43-inch : RM 6,999 (about US$1,678 | £1,296 | A$2,320 | S$2,299)


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