Sony today announced the new Sony A9F MASTER Series 4K HDR OLED TV. Let’s take a look at their product briefing, and a quick tour of the 65-inch and 55-inch Sony A9F MASTER Series models!
The Sony A9F MASTER Series
The Sony A9F is part of the MASTER Series – a title Sony reserves exclusively for its highest picture quality TV models. Sony claims the MASTER Series provides picture quality approaching that of a professional-grade monitor in a motion picture production studio.
Having developed and followed a very strict set of product evaluation criteria by its most experienced picture quality engineers, Sony is confident that their flagship MASTER Series will deliver the highest quality picture possible in a home setting.
Picture Processor X1 Ultimate
The Sony A9F MASTER Series models come equipped with a newly-developed, next-generation Picture Processor X1 Ultimate. This processor can intelligently detect and analyse each object in the picture through Sony’s new Object-based Super Resolution for exceptional accuracy and detail.
The Object-based HDR remaster has also been updated, and now allows each object to be remastered individually for better depth, accurate texture and all-in-all more realistic picture.
In conjunction with Netflix, Sony is now introducing Netflix Calibrated Mode. This unique feature was specially developed to mirror the same picture quality as a studio evaluation master for television in order to preserve the artists’ creative vision and intent.
By accessing one simple menu setting, Netflix Calibrated Mode faithfully reproduces the visuals that help bring a story to life, and entertainment enthusiasts can now enjoy this experience when watching their favorite TV series, films, documentaries and more on Netflix.
The Sony A9F MASTER Series is ready for CalMAN, the industry-leading display calibration software from Portrait Displays. CalMAN is widely used by professionals as a tool to ensure quality control of the strict requirements demanded by content creators in broadcast, production, and post-production.
This features the CalMAN calibration software to be installed on a PC, a pattern generator, a colorimeter or spectrophotometer, and the CalMAN for BRAVIA app installed. But using it eliminates the struggle of maintaining the picture quality throughout the life of the TV.
Pixel Contrast Booster
The Sony A9F MASTER Series TV comes with the Pixel Contrast Booster, which is Sony’s original panel controller for OLED. It maximises the dynamic range by widening the area of color reproduction at high brightness. Pictures are enhanced with extra detail and texture.
Acoustic Surface Audio+
The Sony A9F TV boasts the new Acoustic Surface Audio+ technology.
Acoustic Surface was first introduced last year with the Sony A1 series followed by the Sony A8F this year. The improved Acoustic Surface Audio+ gets an additional actuator in the center of the screen and an extra subwoofer channel, which delivers a 3.2 channel sound system.
The additional center actuator acts just like center speakers hidden behind an AT (acoustically transparent) screen which are found in movie theaters. With the three actuators and two subwoofers facing sideways, the Sony A9F creates a rich sound field that greatly enhances the viewing experience.
The Sony A9F asp has a TV Center Speaker Mode that allows the Acoustic Surface Audio+ to be used as the center speaker of a home theater system.
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