SAP is going big in the Big Data bandwagon with the launch of the SAP Digital Boardroom. The SAP Digital Boardroom is a planned breakthrough digital approach that aims to contextualize and simply performance reporting across all areas of business in real time. It is built on the SAP BusinessObjects Cloud Solution and could utilise data from the SAP S/4HANA suite and SAP HANA Cloud Platform.
The SAP Digital Boardroom
The SAP Digital Boardroom provides a dashboard that gives a live snapshot of the performance and operations of the company in a heavily visualized manner to aid in the decision making process. Such data and analytics would be useful in a real board meeting.
Members of the media were given a live demo on the SAP Digital Boardroom where live visualization on SAP’s performance were shown.
The SAP Digital Boardroom also features a predictive analysis function where it could simulate the performance of the business in real time simply by adjusting certain variables.
In the presentation, we were shown the impact of a 30% increase in SAP server’s capacity to the bottom line of SAP.
Such simulation is done by simply dragging a slider and the ability to simulate such performance in a live environment will change how board meetings are conducted where strategic decisions can be simulated and decisions made more quickly. This is crucial today where businesses are expected to be more agile in today’s environment.
According to Terrence Yong, Managing Director of SAP Malaysia, “SAP Digital Boardroom is able to provide total transparency to the C-Suite executives, consisting of board members and decision-makers, with a comprehensive, real-tim eview of business performance across the entire company.
The SAP Digital Boardroom can be utilized to aid not only at the highest board level but could also be used at the operations level. We were then presented with a simulation of how SAP Digital Boardroom could be used in a stadium. The Digital Boardroom would allow the operations manager to have a live view of everything that is happening in the stadium to assist with crowd control. Once again, the predictive analysis comes in handy where it could predict if the visitors to the stadium would arrive punctually depending on weather forecast and traffic data which is fed into the SAP system.
It would be interesting to see how companies would embrace the SAP Digital Boardroom but if configured correctly, it will certainly transform the way oversight processes are performed.
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SAP today released the results of their inaugural SAP Digital Experience Report. Conducted among 500 participants requiring them to rate about 1400 digital engagements, the survey reveals that Malaysia only achieved a DX (Digital Experience) score of 17%.
The DX score is derived as the difference between consumers who are delighted with their digital experience (43%) and consumers who are unsatisfied (26%) with their digital experience. There is certainly much room for improvement here given that the average score in the region comes up to 27%.
The SAP Digital Experience Report was presented by Terrence Yong, Managing Director of SAP Malaysia who said “Malaysia is at an exciting time in its development. With 14 million digital consumers, digital is becoming a part of our daily lives. This rapid growth is also making consumers in Malaysia more sophisticated in their digital preference. To help them navigate through a multitude of devices and apps, customers are demanding simple, seamless and personalized experiences across any channel, anytime, anywhere, and on any device. As evident from SAP’s Digital Experience Report, brands that fail to realize this will see a drop in share of consumer’s wallet”
Key Findings From The SAP Digital Experience Report
Here are the key finding from the report:
Consumers in Malaysia are, on average, delighted with their digital experiences
There is a strong correlation between digital experience and net promoter score (NPS) and loyalty
There is a strong correlation between digital experience performance and customers’ willingness to provide private data
It is interesting to note that despite all the concerns about privacy and security of personal data, consumers are very willing to divulge sensitive personal data to brands that they trust (or in this case satisfied with). This includes data on personal profile, main financial institutions, education level, occupation level, buying preferences, health or medical records, personal finances, mobile phone records, social media usage and even web browsing history.
These kind of data is crucial to businesses today especially in the world of Big Data and IoT where SAP could develop solutions to make sense of these unstructured data into structured data to assist business in the ever changing business environment. With these data at hand, businesses will also be able to provide a more personalized solutions and products to its customers.
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SAP in its report then reveals some of the key factors which matter most to consumers that will help them to improve their digital experience. The top 3 factors which consumers find most important being:
Safety and security
Availability at any time
Cohesive, integrated and simple
So what does this mean to the digital business? To excel digitally, brands must align their people and processes – not just in their marketing or digital teams, but across lines of business – onto a single platform architect-ed with the customer in mind.
To engage the customer digitally, businesses will have to engage the workforce and suppliers – and to marshal all of the assets to enable the elusive delightful digital experience. SAP calls this platform the digital business framework.
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The smartphone market today can be divided into three segments – the premium segment, medium segment and the budget segment. The premium segment is dominated by Apple and Samsung with smartphones that are made from the best materials available and offer superior user experience. The medium segment is dominated by the likes of OnePlus and Xiaomi with an emphasis on performance. Finally, we have the budget segment with entry-level smartphones at very low cost.
While the premium segment remains relatively rarefied, the medium segment is getting squeezed by the budget segment. With many small manufacturers entering the smartphone market, it is getting harder for them to differentiate their products in such a saturated market.
Kenxinda aims to penetrate this difficult market with focusing on the niche ruggedised devices market. Hence, on the last day of 2015, they officially launched the Kenxinda Flattop series of ruggedised mobile devices, as well as the Kenxinda W3 smartwatch. The stars of the launch were, without doubt, their Flattop series of ruggedised mobile devices.
Kenxinda Flattop Launch Video
Kenxinda Flattop Ruggedised Mobile Devices
The Kenxinda Flattop mobile devices are waterproof, dust-proof and shock-proof. They are designed to work in harsh conditions, being IP68-certified and MIL-STD-810G rated. That means they will take pretty much all the abuse you can throw at them and still work.
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Kenxinda launched a mix of 7 devices – 5 smartphones, together with one feature phone and one power bank. The Kenxinda smartphone models (W5 to W9) run on Android 5.0.1 Take a look at their key specifications and recommended retail prices :
32 MB RAM + 32 MB storage
2.2" TFT display (240 x 320)
< 3 MP rear camera
1800 mAh battery
2G connectivity
RM 239
~US$ 59
Kenxinda Flattop Max7 Power Bank
10400 mAh lithium-ion battery
Output current : 2.1 A
Input current : 1.5 A
RM 299
~US$ 69
Kenxinda also demonstrated the ruggedised capabilities of these mobile devices, subjecting them to water, dust and dirt. We were also given the opportunity to throw these mobile devices around. You can check out their demonstration here.
Kenxinda W3 Smartwatch
Kenxinda also launched a smaller and more affordable smartwatch – the Kenxinda W3. The name is confusing since Kenxinda also has a Flattop feature phone with the same model number.
[adrotate banner=”4″]The Kenxinda W3 has a 1.44″ LCD display with a resolution of 128 x 128 pixels, and even a 0.8 MP camera built-in! It even has telephony capability through a SIM slot that supports the quad-band GSM network (you don’t need an LTE connection on a smartwatch and the GSM connectivity offers the best battery life).
It has 32 MB of RAM and 32 MB of internal storage, with a microSD slot for additional storage. Its 300 mAh battery is sufficient to provide up to 50 hours of use. The Kenxinda W3 also comes with an integrated FM radio and Bluetooth 3.0 support.
Unbelievably, Kenxinda is pricing the Kenxinda W3 smartwatch at just RM 169 (~US$ 39), with a FREE Bluetooth earphone to boot!
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Today, we were privileged to be invited to the Dell’s media appreciation lunch where Dell launched its latest generation of Dell PowerEdge servers. KT Ong, the General Manager of the Commercial Business at Dell Malaysia was there to give the media some insights into some of the developments within Dell Malaysia as it ends the challenging financial year.
Let’s begin with the new PowerEdge servers. Dell is introducing several new servers including the PowerEdge R330, R230 rack servers and the PowerEdge T330 and T130 tower servers.
The theme of the presentation today was all about Dell’s commitment to be an enabler of SMB and alot was shared on Dell’s initiative to support the SMB in today’s challenging economic condition. For the first time, Dell’s entry-level server T130 feature’s Dell’s leading OpenManage systems portfolio which according to a report by Principled Technologies can boost the deployment speed by up to 40%.
The 13th Generation Dell PowerEdge Servers
Dell PowerEdge R330 – a versatile rack server ideal for small businesses, remote offices of large institutions and OEM customers who are seeking enhanced hardware availability and serviceability. The PowerEdge R330 provides up to 56 percent more internal storage capacity than the previous generation server.
Dell PowerEdge R230 – a powerful and efficient rack server excellent for distributed applications in SMBs, hosting companies and OEM customers. This server has 100 percent more memory capacity, three times the maximum internal storage capacity and two times the I/O expansion compared to the previous generation server
Dell PowerEdge T330 – an expandable, rack able tower server for SMBs and departments and remote offices of large corporations that need greater internal storage. The PowerEdge T330 is designed for future growth, with up to four DDR4 memory slots and up to eight 3.5-inch hard drives.
Dell PowerEdge T130 – a powerful and reliable tower servers for driving collaboration and productivity applications in small offices/home offices (SOHO). The PowerEdge T130 provides two times the memory capacity compared to the previous generation server.
All of the Dell PowerEdge servers above are available worldwide today.
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Developments Within Dell Malaysia
KT Ong shed some light into its journey as it embarked towards the end of its 2nd year since the privatisation of Dell. It’s recorded a relatively better performance owing to spike in purchases pre-GST. However the weakening of the MYR has resulted in many corporations holding back on its purchases.
Citing an example, KT shared that some organisations had to hold back on its IT expenses as the price of the servers has increased. Among the temporary measures introduced by Dell to assist the SMBs were the offering of an additional year of warranty for 3 year old PCs which would allow the SMBs to delay IT equipment upgrade for another year, which hopefully would allow them sufficient time to manage their cash flows.
Next, William Tan, Head of Enterprise Solutions, Dell Malaysia shared some light into its market position in the server segment. According to data obtained from IDC, it remains the market leader in the 1-socket rack server segment with an 11 point advantage over the closest competitor. In the 1-socket tower server unit share, Dell is closely trailing the market leader being just 1.6 points below the market leader from a 12 point gap 3 years ago.
He also pointed out that there are more than 600,000 SMEs in Malaysia which contributes to 35.9% of the nation’s GDP. This number is estimated to grow to 42% by 2020. As SMEs contribute more towards the GDP, their growth will need to be supported by the usage of ICT as a tool to support its strategic direction. On that note, Dell sees huge opportunity in this segment.
During lunch, I discussed with KT Ong about the impact of cloud solutions on the traditional server solutions. He shared that some organisations which migrated to the cloud platform finds that it is not as cost effective as the organisations grow larger. Then, there is also the issue with data sovereignty with data that are hosted on overseas cloud servers.
Furthermore, if an organisation decides to host with a cloud solutions provider which houses its datacenters locally, these servers would probably come from Dell as well so as far as he is concerned, the emergence of cloud does not pose a great threat to Dell Malaysia. In fact, Dell has embraced the cloud system recently as evident by the introduction of Dell’s industry first Hybrid Cloud Solution.
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